The Most Covetable Gifts Under $100
The holiday season: notoriously expensive, predictably brutal on the bank account. Between the family, the extended family, friends, and that one colleague you barely see, gift-giving can feel like running a marathon you didn’t train for. Sure, you’d love to drop fresh sneakers or designer pieces under every tree, but reality doesn’t always play ball.
So, as it turns out, there’s a wealth of gifts out there for less than $100 that will still have you sitting pretty come present time. Not only can you go easy on your wallet, but you can also achieve an unparalleled level of gift-giving success. Your loved ones won't know what hit 'em.
To save you from the chaos of panic shopping, we’ve rounded up the smartest, slickest options out there. Consider this your cheat sheet for looking effortlessly thoughtful.
The Best Gifts to Buy Under $100
Friend Editions T-Shirt
It’s hard to beat a strong slogan tee. This “Two Line” drop from Friend Editions keeps it sharp and intentional, a clean navy base, a perfectly measured graphic, and that effortless attitude the brand nails every time.
Service Projects French Press
People love to make it known just how important coffee is in their daily routines. If someone comes to mind, look no further. Start their mornings right with Service Projects stainless steel French press.
Service Projects Caféteria Mug
On the same wavelength, this simplistic mug is the perfect Secret Santa for the coffee (or tea, we don’t discriminate) connoisseur in your life.
Nike Killshot 2 Leather
The Killshot 2 Leather is sharp enough to elevate anything from jeans to tailored trousers, it’s the kind of sneaker that doesn’t need to shout to be taken seriously.
Yaku Khaki Perissodactyla Mittens
Elevate their morning commute with the YAKU khaki perissodactyla mittens. A gift for the person who treats winter style as seriously as they treat everything else.
New Era Merino Wool Cap
For the guy who reps a cap so much, you don't know what his head actually looks like. This New Era merino cap mustn't even be switched out for a woolen beanie when it's cold out.
Denim Tears Dyed Cap
One can never have too many caps, right? This Denim Tears one will no doubt fit right into any rotation. Easily dressed up or paired with a toned-down fit for those under-the-radar kinda days.
Gustaf Westman Pink Chunky Cup
For the sculpturally inclined homebody, this pink chunky cup is as much a talking point as it is a vessel.
Coach Leather Card Case
This understated yet undeniably chic card case quietly does its job, keeping essentials close while proving that small accessories can make a big statement.
ZIMMERLI Boxer Shorts
Everyone's always on about the perfect white t-shirt. But there is indeed such a thing, too, as the perfect white boxers. And you could be the one to alert your favorite person to 'em.
1Concept Lady Ribbon Earrings
How cute are these candy-coded earrings? They're super festive for now, but'll also work outside the holidays as a fun, sparkly touch of color.
Japan 1900; A Portrait in Color XL book
This gorgeous page turner is an investigation into Japan throughout a century. It's the kind of coffee table book people will actually want to browse. But speaking of what to put on table tops...
Diptyque Multi Surface Cleaner
Lastly, for the person already excited about spring cleaning 2026, a heavenly scented surface cleaner that treats your home like the oasis it is. With as much time as we spend with them, why wouldn't we want to treat our housewares with the same love for artisanal fragrance as we do, well, ourselves?
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